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¡°All these types of betting didn¡¯t exist before,¡± said Timothy Fong, co-director of the UCLA Gambling Studies Program. ¡°What are they going to do to the betting landscape?¡±
And with a stunning welcome package worth AU$7,500 for new players, it eases its way into our top 3.
¡°From a marketing perspective, this is a gateway to lure avid sports fans into becoming more regular gamblers,¡± says Rick Horrow, chairman of Horrow Sports Ventures and a visiting expert on sports business at Harvard Law School. ¡°The idea of presenting free bets and bonuses may cut into revenues in the short term, but it adds to the possibility that people will become gamblers long-term.¡±

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