Historically, advertising in fourth quarter has been the most expensive of the year driven by high demand of the holiday season. Traditional product categories that ramp up their marketing budgets include retailers, toys/games, apparel, alcoholic beverages and movie studios. Plus every other year political ads plunk down billions of ad dollars. New to the list will be sports betting.


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We¡¯ll end on a positive note: BetMGM sometimes provides free bets to use however you wish. The Virginia Lottery charted promotion money handed out by each operator from January to May, and BetMGM was the most generous.
¡°We don¡¯t know what it¡¯s doing to a new generation under the age of 21,¡± Fong said. ¡°Before, you couldn¡¯t even talk about gambling without someone saying, ¡®You can¡¯t talk about gambling.¡¯ This generation is growing up with gambling on their TVs. All we can say is that it is a critical issue: The earlier you start gambling ¡ª and gambling regularly ¡ª that¡¯s the biggest risk factor for addiction.¡±




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¡°It was $50, $100, $150,¡± he said. ¡°Then one night I sat at home and added it up. I lost 10 grand in three months.¡±
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